Discussing Mineral Makeup ft. Youngblood Cosmetics

To many, mineral makeup is more than just a beauty fad. It can be seen as an extension to a skincare routine, based on the perceived benefits of it being healthier for our skin than traditional makeup. Although it’s a relatively recent beauty trend, mineral makeup has been used for thousands of years, its use dating back to ancient cultures like the Egyptians (think Cleopatra eyes).

But what makes mineral makeup so different to the traditional forms of makeup, and more importantly, what makes it BETTER in the eyes of many consumers?

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